With a dedicated IP address, you will have a unique number that will identify you on the Internet and which won't be shared with anyone else or associated with other websites. The most common use of a dedicated IP is the one which involves the installation of an SSL certificate, which may be employed to encrypt the connection between a site and its customers, so if they have to log in or to submit payment information, their information shall be secured. You will also get better search engine rankings, simply because your Internet site will load faster and won't have the same address as websites that load slowly or have a questionable reputation. A dedicated IP address may also be used to access software such as a VoIP application or another sort of server. With our server plans, you could order additional dedicated IPs easily and assign them to any online app you host instead of the IP address supplied with the server by default.